Thursday, October 31, 2019
Fair Use Research Paper Example | Topics and Well Written Essays - 1000 words
Fair Use - Research Paper Example n the fair use specified in section 107 cover areas such as criticisms, research, news reporting, scholarship as well as educational purposes (Torremans 29). The pros and cons of fair use will be discussed in detail below. Section 107 which contains the far use has four specific factors that are used to determine whether any particular use is being fair or not and whether it the individual can be allowed to copyright the work or not. The first factor is to examine the nature of the copyrighted work. This is then followed by the next factor which is determining the amount and substantiality of the portion that will be used as compared to the whole copyrighted work. The purpose and character of the use being needed and determine whether the purpose is commercial use or educational purpose that is non-profit. Lastly is the effect of the use of the copyrighted work in the potential market or its value to the copyrighted work. When fair is employed, the work of the owner is being recognized and even diverted to a large number of people who may not have had a chance to read the work. This is especially true when the fair use is carried out by new reports or for educational purposes in classes as it reaches a large number of people. The other advantage to this is that the minimal excepts from the work may lead to curious people to want to find out more and hence end up purchasing the whole original work and this leads to financial benefits to the copyright owner. There are very many writers who have published their work in similar subjects and their work is not yet widely recognized. Having fair use is a way of the people recognizing the copyrighters work on the subject manner and this is an honor and a way to appreciate the good work of the writer. This is a good reason for even the copyright owners to encourage fair use and completely support it. The fair use advantage is not only to the copyright owner but also to the people using it. This includes the researchers,
Tuesday, October 29, 2019
The Contemporary Hospitality Industry in Managment Assignment - 1
The Contemporary Hospitality Industry in Managment - Assignment Example The essential issue in the hospitality industry is the quality of the service provided. The hospitality industry hence must have a clear working framework and structure that enhances service delivery of which behavior and attitude, kindness in welcoming guests, of the staff plays a very important role (Wood & Brotherton, 2008). In the quest for a quality product and service delivery in the hospitality industry, it is organized into a specific given structure to address the challenges that may be experienced during service delivery or improving quality service delivery. This structure organization ranges from individual organizations to universal corporate organizations with staff and levels of operations undertaking several diverse tasks. Most people usually limit the structure and branches of the hospitality industry to hotels, restaurants, or motels. This is however not so because the hospitality industry structure and branches are very diversified as it will be outlined in this paper. The branches and sectors, for instance, are, Events; this is a special sector of the hospitality industry that provides the role of organizing and hosting events such as seminars, conference meetings among others. This is also the hospitality service that is widely known to offer a cordial reception to guests and providing places to sleep for instance hotel rooms. Pubs, bars and nightclubs are also a section of the hospitality industry that is majorly entertainment hangouts. Tourist services are also part of the hospitality industry that provides for vacation, touring and recreational services. Other perceived negligible areas that are part of hospitality industry includes travel services such as airlines and bus services; visitor attraction such as museums and park visits services; self-catering and contract catering; holiday parks; hostels; membership clubs; and gambling (Brotherton, 2003).
Sunday, October 27, 2019
Mother Teresa Of Calcutta Theology Religion Essay
Mother Teresa Of Calcutta Theology Religion Essay Blessed Teresa of Calcutta, born Agnes Gonxha Bojaxhiu and commonly known as Mother Teresa of Calcutta, was an ethnic Albanian, Indian Roman Catholic nun. By blood, I am Albanian. By citizenship, an Indian. By faith, I am a Catholic nun. As to my calling, I belong to the world. As to my heart, I belong entirely to the Heart of Jesus. The book Mother Teresa by Navin Chawla is a sensitive, perceptive biography written with Mother Teresas full cooperation and encouragement, describing her mission of faith and principles that guided her. The first American publication of the authorized biography of Mother Teresa (published in UK in 1992), this book was written over a five-year period (1987-1992). The author, an Indian bureaucrat and a retired chief election commissioner of India, has collected many letters and rare photographs, which provide personal charm as she describes the life of this Albanian nun who has lived in Calcutta since 1928. To read this book is to be suddenly brought up to Mother Teresas transformative vision of the world. Mother Teresa sees the dying as the very body of the crucified Christ, and she views leprosy patients as recipients of a gift of God designed to bring them closer to Him. Page by page, the drumbeat of this astonishing way of thinking makes it instantly clear how the founder of the Missionaries of Charity has transformed what should be the most appalling circumstances of sickness, poverty and death into an opportunity to serve the broken body of the living Christ. What makes this biography stand out from the many other books of Mother Teresa is Navin Chawlas unprecedented access to the Saint of the Gutters and the religious beliefs he holds. Navin is a Hindu, but refers to himself as near atheist. Who better to write a biography than one who is skeptical? He writes of the facts, which include miracles that occur every day. Mother Teresa herself tells him about these miracles, if you pray, you will see them. He writes facts which no one can dispute. The five years Navin took to complete the book enabled him to understand the inner person and deliver his insights. It was clear right from the Prologue where he writes, As a Hindu, it took me longer than most to understand that Mother Teresa is with Christ each conscious hour, whether at Mass or with each of those to whom she tends to. It is not a different Christ on her crucifix and a different one which lies dying at Kalighat. For Mother Teresa, to love ones neighbour is to love God. This is what is essential to her. MOTHER TERESA, AN INDIVIDUAL WITH STRONG CHARACTER The biography started with the biographers note on how he managed to get the permission from Mother Teresa to write a book not about her but about the work and gives a short account of success of services by Mother Teresa. Then he talks about the childhood of Mother Teresa though not given in detail but was sufficient to explain the thoughts that led her to becoming a nun. Mother Teresa was born as Agnesà « Gonxhe Bojaxhiu on 26th August 1910 as the youngest child to Nikola and Drane Bojaxhiu in Skopje, Yogoslavia. Her mother, Drane who was not merely religious but practical and commitment to her faith had a far reaching influence on the character and the spiritual life of young Agnes. Agness religious formation developed further through her extensive involvement in the vibrant Jesuit parish of sacred heart. She was described as a good student, meticulous in appearance, well organised, one who never refused help or assistance and friendly by her family members which she developed be ing part of the Sodality. At the age of eighteen, she decided to leave her home and become a nun as she realised her vocation was towards the poor. From here the book gives minute details regarding Mother Teresas journey from her initial days in India especially in Darjeeling and Kolkata as a sister at Loreto convent, Entally where she took her vows, those of poverty, chastity and obedience to becoming Bengali Teresa. A person with strong spirituality and a deep love for her colleagues (Sisters) and followers (students), Mother Teresas twenty years at Loreto was noted for her charity, unselfishness and courage, her capacity for hard work and a natural talent for organization, she lived out her consecration to Jesus, in the midst of her companions, with fidelity and joy. MOTHER TERESA, A LEADER WITH CONVICTION At this point of time when she received a call in a call as an inner command to go and serve the poor in the streets, she approached the situation with much meditation and consultation with her spiritual advisor Father Van Exem. She wanted to remain faithful to her catholic faith and not be seen as a secular that had abandoned her role as Mother. Years later with nothing more than three Saris and pennies she was on her way into the streets hoping to give love and hope where none existed and with a strong belief in her cause that God would be her provider. This is a European woman that stepped out into the poorest of the poor streets of India with no money, no home and no guarantees. She has been ridiculed, starved had stones thrown at her, been threatened and persecuted. She is the one who started her first school in India with a twig that she drew out the Bengali alphabet in under a tree. She didnt believe in saving, as she always believed that God would provide. She never asked for donations, but sometimes would resort to begging as the poor did. Never for herself but always for others. The amazing thing about her was that she did it all on faith. Today there are homes created by her in over 130 countries including the U.S. Her Missionary Services called Missionaries of Charity continues to grow even after her death. There are Sisters and Brothers that serve and have all taken the poverty vow and live exactly like the poor. She always referred to herself as a mere instrument of God and all the work was done by God. MOTHER TERESA, A LEADER WITH A STRONG VISION AND MISSION One of the most important principles Mother Teresa lived by as a leader was her Vision. She realized that she was the voice of her vision. She had to state it clearly. The vision was kept simple and unambiguous and she believed in it and lived it every dayin everything she did. The vision motivated her every day and she embedded it deeply into the organization that she built. She also had a clear goal which was her mission for her whole life-to serve and to do Gods will. Her example of ethical use of power has become an example to those who have a great deal of persuasion in this world. She showed the world that one does not need money, power, an office, staff, a dictatorial voice to change the world. Instead, all that is needed is a conviction, a heart of humility, and a life of devotion. Her work itself had profound effect in the most unlikely places and often at the highest places. For instance she was a tremendous force in the church. The pope always received her whenever she visited Rome, as he might receive his own child. The book talks about several instances where her requests to a countrys President were granted immediately. She took initiatives during a famine in Ethiopia, spread the message to the then US President Ronald Reagan and he sent his help to the place with food and medicine. She was considered as the most powerful woman in the world, yet she remained humility itself. The biography gives a direct account of the character of Mother Teresa. The author gives unaltered descriptions of events from which we can easily identify these character traits as our own. She comes across as a bold, determined, concentrated individual who dont dare to ask, to beg for the poor; a systematic person who knows how a hierarchy works, who knows priorities and the value of money. She was very simple, yet hardworking. A person with a vision and value the importance of prayer! The author is highly moved by the fact that while most of us like to focus on the big idea, or the big vision, Mother Teresa focused on faithfulness in the smallest things. While we think about loving the whole world, she urged us to love our neighbor. While we focus on doing great things, she focused on doing small things with love. Ultimately, it is these small things that will determine if we will achieve anything big in our life. MOTHER TERESA, AS A TRANSFORMATIONAL LEADER As a leader, the more one is willing to sacrifice and give up oneself for the larger vision, the greater the fruits one will bear. The more one sows in terms of effort, time and money, the more one will reap in ones life. Mother Teresa gave herself fully to alleviate the poverty around her by touching one life at a time, and she accomplished so much at the end of her life. Mother Teresa is a fine example of a leader in todays culture. Her profound humble ways and leadership has forever shaped the way this world looks at those who live without it. If not for her leadership qualities Mother Teresa would not have risen to great heights to win the hearts of the millions of people worldwide. She served the poor, orphaned and dying people for more than forty-five years and never ever was tired of her service. The real stories mentioned in the book touch and inspire our heart. When the people affected with leprosy were considered as untouchables, she extended her service to them and cared f or them by starting many homes. Mother Teresa was very humble and never cared about her own image, a rare quality that could hardly be seen in any leader around the world. Whenever she happened to travel in flights, she used to collect the leftover food from all the travelers on the plane and distributed the collected food to the hungry and needy people. Though she had no money many times, she never hesitated to beg to help people. She was extremely courageous in helping people suffering from leprosy. She never was tired in helping the refugees, blind, homeless, flood and famine victims and lepers. The poor and forlorn people were brought to the homes and they were given medical attention. They were given an opportunity to die with dignity and during their last moments, the Muslims were read the verses from Quran, the Hindus received holy water from the Ganges and the Christians received the last rites. Though she was a Christian, this is just enough to portray the best leadership quality of generosity in her. She was so simple and humble that she never cared for her own comforts. The sari she wore cost only one US dollar. The white sari with blue border has become a symbol of peace and solace to the poor and destitute. She knew very well that if she should heal other people she must suffer herself and this was what she stated to Princess Diana once when she met her. According to Bass and Avolio (1993) transformational leadership is concerned with engaging the hearts and minds of others. It requires trust, concern and facilitation rather than direct control. The skills required are concerned with establishing a long-term vision, empowering people to control themselves, coaching, and developing others and challenging the culture to change. Mother Teresa was a woman who saved lives and changed them through the sheer force of her faith and determination. Clearly, Mother Teresas leadership style was transformational. It was people like Mother Teresa who give a new meaning to life. Like a true leader she proved that one person can really make a difference in the lives of millions. Mother Teresa set examples for future generations to continue her work. This shows how much of an impact she truly had. She made a difference, not by helping everyone, but by making people stop and realize how they could do the same. She is one of the greates t leaders the world has seen. MAHATMA GANDHI AND MOTHER TERESA There is also a beautiful comparison in the book about the similarities between Mahatma Gandhi and Mother Teresa. It was an interesting comparison, where both went out of their country for service, both were conservative when it comes to religious believes, but both had worked for the welfare of the people from all religion irrespective of caste and creed and the like. MOTHER TERESA AND HER ACHIEVEMENTS India honoured Mother Teresa by giving Padmashri and the highest of honour, Bharat Ratna. The world was competing to give the best of honour to her, including the Nobel Prize for peace. CONCLUSION To conclude, Mother Teresa was a multi dimensional figure, both simple and complex at the same time. Her faith, compassion and religion aside, Mother Teresa had all the qualities of a Manager grit, determination and getting the odds to work for her. Her Management Model was different. She ran the organization through people. She set up a base and then found people who would form a chain around that and work for her and that is how it expanded. Finally, Mother Teresa by Navin Chawla is a good book which can kindle our thoughts and support for the poor! What we are doing is nothing but a drop in the ocean. But if we didnt do it, the ocean would be less because of that missing drop. I do not agree with the big way of doing things. To me what matters is an individual was the philosophy of Mother Teresa.
Friday, October 25, 2019
Rights, Duties and Freedoms Essay -- Human Rights Act 1998
Rights, Duties and Freedoms Under the Human Rights Act 1998, which came into force in October 2000, there are certain rights and freedoms that are protected. The significance of this act is to offer legal rights to everyone in a democratic country. The United Kingdom does not have a written constitution, this is very unusual in a democracy, and our rights and freedoms have traditionally been protected by a presumption that we are free to do anything that is not covered by a specific forbidding law or piece of legislation. Under the Human Rights Act we now have that written confirmation of our rights, duties and freedoms. Anyone withholding those rights, for example wrongful imprisonment or racism is now liable for prosecution and possible imprisonment. A citizen acquires certain rights at certain ages. Sue for personal injury                                        From birth Watch a film with `U? classification                                        5 Watch a `PG? film with parents or guardian                              5 Drink alcohol at home, if an adult provides it.                              8 Fully criminally responsible                                             10 Be given a supervision order as a criminal sanction                         10 Legally capable of rape                                             10 Be sent to a Secure training centre as a criminal sanction                         12 Consent to sex, but if an adult obliges they are guilty of a criminal offence          13 Drink alcohol in a licensed premises if it is with a meal                         16 Marry with judicial/ parental consent                                   16 Consent to heterosexual sex                                        16 Purchase cigarettes                                                  16 Drive a car                                                       17 Marry without consent                                             18 Have homosexual relations                                             18 Sent to prison                                                  18 Make a will                                                       18 Eligible to vote                                                  18 Full legal rights in contract                                             18 Buy alcohol                                        ... ...bout of sadomasochism to one consenting couple, could be classed as actual bodily harm and assault, even torture and degradation to a judge and jury, therefore infringing human rights, as in the case of Simon Slingsby 1995 who accidentally injured his wife during sexual intercourse, causing her internal injuries, which later became septic and death followed. The murder charge he faced was later dropped to manslaughter where he was found guilty of committing a dangerous or unlawful act. Britain has been governed by parliament for many centuries, each new parliament bringing with it new legislation in keeping with the demands of developing industry, and public and private citizens. These laws have kept Britain adequately ruled over the years, but there have been many breaches of citizen?s human rights. Since the Human Rights Act 1998 came into force, these rights have been upheld and maintained, with those who breach these rights paying the price through the courts. Acts of discrimination, for example racism and disability, have been largely ended, making society able to live in harmony with its neighbours. Bibliography English Legal System Elliot and Quinn 5th Edition.
Thursday, October 24, 2019
Alcohol in Colonial America
The first settlers arrived to the Americas and staked their claim on this new discovery. Something else was waiting for the settlers, a beverage of intoxication. Almost as quickly as they began to organize and sub-divide the land, the immigrants, and true natives to North America shared their beloved drink: alcohol. Cultures of varied races arrived and shared in this most cherished drink. There were uses for alcohol in the earliest colonial times that went beyond a beverage to drink in festive gatherings. There are varied beliefs surrounding the conception of alcohol consumption and its effects on British Colonies. Some are true, others are false. I will construct an investigation surrounding the history of alcohol in Colonial America with persuasive evidence to support my findings. Alcohol, also commonly referred to as spirits in Colonial America had many uses. Alcohol, of course, was used in festive times, but it was also used in religious ceremonies as well and providing medicinal properties to aid in curing ailments. The initial impact of alcohol on the settlers led them to accept it for its varied uses. Although moderate use of alcohol was accepted, society, from its inception into the Americas, frowned upon individuals becoming overly intoxicated. In other words, drunkenness was viewed negatively. Since alcohol was considered a â€Å"gift from the gods†to the natives, the settlers, too, accepted its mind-altering properties as something almost sacred. The growing communities treasured it, just as the natives did. Time and abuse were two components that led to problems for alcohol consumption. Due to its success in the minds of settlers, they partook in alcohol consumption for all three meals of the day: beer with breakfast, hard cider with lunch, beer with supper. In fact, beer and hard cider were the most popular drinks for colonists. As the drinking continued, they wanted to learn how to brew beer. One of the initial problemsâ€â€aside from increasing abuse of alcoholic drunkennessâ€â€was the lack of sufficient ingredients. Barley, grains, hops, and yeast were the main ingredients in a brewing beer. The colonies did not have an ample selection of hops and grains. Harvesting of barley and hops was not a common crop among farmers of this era. Many colonists tried different ingredients, but nothing satisfied the perfect blend of hops, barley, yeast, and grain. By the late 1600’s, cider became a top choice among colonists, mainly due the apple crops that were prevalent in colonial times. Mass production through efficient farming and harvesting by colonists was seen. Thanks again to England for the apples. Farmers increased their work load mainly due to the reward of the final product: cider matured into hard cider (which included alcohol). With the increasing popularity of beer and cider, the settlers discovered a need to increase their selection. The settlers started to import inexpensive yields of sugar cane and molasses to brew another popular drink: rum. Rum quickly gained in popularity for the following reasons: it was cheap to produce and tasted good. By 1700, in Boston, the first commercial distillery was opened. The increase in rum consumption was the first challenge to the beer market. Religion and alcohol found a common link. In fact, many taverns were required to be built near churches or the local town meeting house. The religious zealots accepted alcohol consumptionâ€â€strictly in moderation, though. Drunkenness, of course, was viewed as sinful. Alcohol soon became a problem in the eyes of the church and laws were established surrounding alcohol. In 1697, in New York, they enacted a law that required all taverns to be closed on Sunday. They required that the Sabbath be set aside as a day solely for reconciliation with the Lord and prayer. In conjunction with the closure of taverns on Sundays, the church required further regulations against alcohol consumption on Saturday nights as well. The main concern for the church was that taverns were gaining more popularity than the Sunday services. The Reverend Charles Woodmason went one step further and cautioned parishioners with the thought that there was a competition between the church and tavern for souls. Reverend Charles was quoted was saying the following, the taverns had â€Å"more company of a Saturday, than in the church on Sunday. †As colonists went into the early part of the 19th century, religion encouraged moderation in any and all alcoholic drinks. Alcohol, aside from the churches persistent concern over drunkenness and a loss of parishioner appeal, had other uses. Alcohol was also widely used in the field of medicine. Many doctors and medical practitioners believed that some of the stronger spirits could prevent disease, cure some common infections, and offer relief to minor aches and pains such as headaches, sore joints and muscles. In these instances, doctors would prescribe rum, hard cider, or whiskey. Doctors also encouraged patients to increase alcohol consumption to relieve emotional or stressful problems in their daily life. In fact, doctors went so far as to prescribe families to drink alcohol in lie of water. They thought that water brought from Europe was contaminated, and, thus, could lead to serious illness. Alcohol consumption was also prescribed to children suffering from viral infections as well as aiding in their development into a stronger, more physically fit individual. A little whiskey and honey went a long way for a sick child. The unusual, or even outlandish, practices went further still: doctors prescribed hard liquor to women who were in labor, a means of numbing some of the intense pain suffered during labor. Midwives would brew what was coined â€Å"groaning ale. This groaning ale contained extremely high contents of alcohol and special spices, all in hopes of easing the child bearing pains. A variation to groaning ale was used by some doctors. This was a little less toxin on the mother and baby. Doctors concocted spirits that were used as an anesthetic. This anesthetic was less expensive and more readily available from household to household than the hard spirits used i n the groaning ale. Alcohol, as with many new products brought to civilized society, began as an innocent and purely beneficial product. Beyond the stress-reducing capacity for hard cider or beer, the early nutritionists thought alcohol had great nutritional value and needed to be added to a person’s health-conscious daily diet regime. Due to this initial nutritious appeal, politicians did not, initially, write legislation limiting alcohol consumption. It was not until 1619, in the state of Virginia, that the first law was passed to control alcohol use. Policy maker main objective was to restrict â€Å"drunkenness,†not prohibit the use of alcohol. This first law enacted a penalty against drunkenness which stated that if you were arrested for being drunk and disorderly, then the fine would be up to 5 shillings or imprisonment. In time, however, politician modified the law to only include a monetary infraction. The reasoning behind this law was because the lower-classes tended to be the ones caught in public, and politicians felt a fine would be viewed as more distressing to the lower-class and curtail drunkenness. The next state to enact legislation surrounding alcohol consumption was Maryland. In Maryland, in 1639, they attempted to limit the amount a person drank. According to law, it was illegal to be drunk in public: â€Å"drunkenness†was defined as â€Å"drinking with excess to the notable perturbation of any organ or sense of motion. †The penalty was the same as in Virginia: 5 shillings. In 1645, Massachusetts jumped on the alcohol bandwagon, passing a law that restricted the amount an individual could consume at any period of time. The law stated the following, â€Å"The courts consider it illegal to drink more than a pint of wine at a time. †Anything over a pint constituted inebriation. On top of this, Massachusetts instituted another statute for ale houses and tavern owners. This statute made it illegal for owners to serve a customer beyond the legal limit, a difficult law to follow. With this statute, however, both the proprietor and customer could be fined for disobeying this law (Austin, Gregory p. 230). The Plymouth colonies chose a different slant in enacting their alcohol legislation. Unlike the Virginian definition for â€Å"drunkenness,†in the Plymouth colony the focus was on motor skills. Plymouth went so far as to define the term which constituted a universal viewâ€â€throughout almost every colonyâ€â€that alcohol is not healthy, nor should it be considered beneficial to a person’s health. The Plymouth definition was as follows: they viewed being drunkâ€â€not by loss of mobility or amount consumedâ€â€but instead by the person’s ability speak clearly: â€Å"A person that lisps or faulters in his speech by reason of drink, or that vomits, or cannot follow his calling. †(Austin, Gregory, p. 240) When we look at gender, women were not considered part of the drinking culture. Most often, women drank in private (Salinger, Sharon p 223). According to historical record, women rarely drank in public in colonial times. It was viewed as unacceptable for a woman. Policy makers enacted different conditions and consequences for each gender. Women were rarely seen in bars and taverns in this period. The brewing of beer, up until the late 1700’s, was an art left for the women to complete. Men would be off at work during the day and women kept the house in order, which included beer and liquor. Home-brewing was very common. In fact, most households that drank brewed their own ale. The Spaniards arrived in the 1700’s and brought wine to the colonies. At the time, vineyards were unheard of; thus, without grapes they could not cultivate, ferment, and produce wine in the colonies. It was brought over on ship. The French soon followed and were able to cultivate the grapes on colony soil. Wine consumption gained in popularity, yet the hard cider was still the preferred drink among the middle class. Germans, too, became part of the alcohol dynamic. The Germans brought better techniques to brewing fine ales and were the first to bring ‘lagers’ to the Americas. All of these countries brought new ideas and new brewing methods to the colonies. In conclusion, it is apparent that the initial discovery of alcohol for the colonies was viewed as a sacred drink. The colonists took the vision of the natives and brought it into their lives as a daily staple. The harms and potential for dangerous situations soon became rampant with all the drunken colonists. Laws were passed and changes were made in various colonies in hopes of curtailing the problems associated with drunken behavior. Even the churches got involved. As new cultures landed from various countries, they discovered new varieties on crafting a very popular beverage. Regardless of all the dangers associated with alcohol consumption, I believe it’s going to continue to be a drink enjoyed throughout the world.
Wednesday, October 23, 2019
Albert Heijn-History
Albert Heijn 1602 (Barneveld) History Context Albert Heijn is a big supermarket chain which emerged from a small grocery store that once stood in Oostzaan. The 21-years old Albert Heijn took over the store from his father in 1887. The young Albert Heijn quickly began to expand the store towards other places. Albert also started to sell his self-made cookies and self-burned coffee (Albert Heijn, 2013). Now Albert Heijn is one of the largest supermarket chain in the Netherlands. Quality and customers are of great importance within the formula of Albert Heijn.For this reason all subsidiaries have to have the same style. In the small village of Barneveld there is also an Albert Heijn. This Albert Heijn was managed by Mr G. Aartsen for more than 15 years. Albert Heijn Barneveld did not experience quite a lot of changes. The only changes where changes of assortment and a small expansion of the shop. Trigger The management of Albert Heijn demands that every supermarket manager is managing f or a maximum period of 4 years. This is due the fact that a manager could turn into a friend when staying too long on the same position.Another reason is the emerging of business blindness. To prevent this from happening, all managers (except for the franchise shops) have to switch places once in a while. For example: the manager of Utrecht goes to Amsterdam after 4 years, the manager of Amsterdam goes to Groningen and so on. Philosophy The manager of Albert Heijn Barneveld was like a father to all the personnel. Mr Aartsen was often called â€Å"papa Aartsen†(daddy Aartsen). Mr Aartsen was not just the manager who commands the personnel.He was a kind guy who often smoked in his office (while this was not allowed), he just had his own rules and it worked. When there was a lot of pressure on the personnel he always helped them. For example, during Christmas time he helped stocking the shelves. Mr Aartsen also had a good relationship with the customers. Change idea Diagnosis A lbert Heijn Barneveld had the same manager for 18 years. For this reason the headquarters decided to make some changes. Mr G. Aartsen had to go. This was a big shock for the regular customers and the personnel. Change of strategyThe change of strategy was decided, there were no discussions possible. Mr Aartsen protested towards the headquarters, but their decision was final. Albert Heijn had accepted the fact that Mr Aartsen was the manager for a longer period than 4 years for a long time. However it was time for change. The headquarters wants all the shops to be the same, as well in layout as in the way of managing. Intervention plan The headquarters of Albert Heijn did not really had an intervention plan. They made up the rules and were the boss of Albert Heijn, so Barneveld had to listen.Albert Heijn did replace Mr Aartsen, however, the headquarters were much more open about where Mr Aartsen should manage after Barneveld. This decision was made together with Mr Aartsen. The other intervention plan that the headquarters had, was the implementation of two managers in Barneveld. This way Barneveld was managed better and with good efforts. Sadly enough, things were not any more than they were. Interventions 1 With the help of the two new managers the intention was trying to introduce a new way of thinking.However this did not work quite well. After a few weeks the headquarters decided that Barneveld had to do it with one manager again. This time the dissatisfaction was even bigger. Interventions 2 When it turned out that Barneveld did not run as well anymore as it did, the headquarters tried to bring old personnel back. An old assistant manager came back from another subsidiary. This happened to work out. The headquarters decided that Barneveld had to steer itself again. The next step was giving personnel promotions.This way, people who worked for Mr Aartsen were able to get more influence and help each other to get over the situation. Results of change process The change process for Mr Aartsen has led to overwrought, unfortunately the changes were too big for him. For Barneveld the changes were positive as well as negative (see table 1). Positive changes| Negative changes| Albert Heijn made Barneveld a real Albert Heijn. Barneveld had struggled with the changing process, however now Barneveld was now a real Albert Heijn like all the other subsidiaries. Albert Heijn Barneveld always was a neighbourhood supermarket, now it was one of those mass city supermarkets. The changes caused the dissatisfaction of the most customers. | Table 1, Positive and negative changes Albert Heijn Barneveld Conclusion Albert Heijn headquarters did not much effort steering the change process. Due to the lack of comprehending, the change process took a lot of time. At the end, Albert Heijn headquarters succeeded in making Barneveld a real Albert Heijn. However, the headquarters did not research whether the customers wanted this change or not.
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